Eastway

Creating Experiences.

Finland’s leading event organizer, Eastway has moved into a new era. As of 1 January 2013 the three core areas of business are divided into new companies.

 

The new units are Eastway Pro for the technical services, Eastway Impact for the production and planning of corporate events, and Eastway Live for concerts and other public events.

 

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Eastway Pro

Eastway Pro is Finland’s leading technical producer of public and corporate events. Its offices are located in Espoo and Turku, and the network of subcontractors and partners abroad will ensure excellent conditions for planning and implementation of projects all over the world. Sound reproduction, lighting, AV technology and stage structure services are produced with decades of experience, for small and large events.

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Eastway Impact

Eastway Impact is Finland’s leading, comprehensive producer of corporate events. Our team, consisting of top-notch professionals, designs and successfully implements its customers encounters with their target groups. We have organized hundreds of creatively designed corporate events, ranging from executive group meetings to international product launches.

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www.eastwayimpact.fi

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Eastway Live

Eastway is a leading producer of public events in Finland organizing dozens of high-profile public events, including major concerts and tours of Finnish and international stars.  Eastway also produces several festivals and urban events, as well as high-quality plays, musicals and shows all around Finland.

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Box Office Menolippu

Menolippu is Finland’s third largest ticket store with a national sales network. Menolippu uses its expert knowledge to tailor ticket sales service packages for small and large events. In addition, there are diverse marketing channels available to support event marketing. Through Menolippu, private people and companies may also buy premium VIP packages.

www.menolippu.fi

Phone service from Monday to Friday 8.30 a.m. – 4 p.m.
Tel. +358 (0)600 – 414 505 (1,75 eur/min+local charges)

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Media

About the Company

Eastway Sound & Lighting Ltd, founded in 1986, is from 1 January 2013 onwards Bright Finland Ltd. The company is fully owned by the Bright Group (previously known as EastAvab Group).

 

Bright Group consists of four other Nordic companies alongside of Bright Finland. AVAB-CAC, Bright and Frontlite are the Norwegian affliliates, and Starlight is Swedish. The Bright Group has 230 employees, and the estimated turnover for year 2012 is EUR 75 million.

 

Bright Finland Ltd. comprises of the technical service unit Eastway Pro, corporate event producer Eastway Impact and the concert producer Eastway Live. Box office Menolippu is part of the Eastway Live.

Finnish technical service provider Moving Light is also a subsidiary of Bright Finland Ltd.

 

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News

EASTWAY IS HEADING FOR GROWTH WITH THREE NEW COMPANIES

 

Finland’s leading event organizer, Eastway has moved into a new era. As of 1 January 2013 Eastway comprises of three new companies providing highly specialized services for its clients.

 

  • EASTWAY PRO is the leading operator of technical services in Finland providing sound reproduction, lighting, AV technology, stage structure and technical implementation services. Juha Usva is the CEO both for the Bright Finland Group and Eastway Pro. Olli-Pekka Kallio is the director of customer operations in Eastway Pro.
  •  EASTWAY IMPACT continues as the biggest corporate events producer in Finland. Vast experience on creative planning and highly professional implementing of wide range of events are the base of the new company run by the managing director Petri Roivainen.
  • With decades of experience, EASTWAY LIVE continues as a leading producer of concerts and public events in Finland. Eastway Live is the second biggest concert organizer in Finland hosting also the box office company Menolippu. The managing director of Eastway Live is Juha Hytti and its operative director is Vesa Ristimäki.

 

The name of the holding company of these three companies is Bright Finland Ltd.

 

Bright Finland Ltd. is a fully owned subsidiary of the Nordic Bright Group (previous  EastAvab Group). Bright Group consists of four other Nordic companies alongside of Bright Finland. AVAB-CAC, Bright and Frontlite are the Norwegian partners, and Starlight is Swedish. The conglomerate has 230 employees, and the estimated turnover for year 2012 is EUR 75 million.

 

Bright Finland Ltd. with its subsidiaries is involved in producing and implementing of more than 2,000 different events of various sizes annually. The estimated turnover of the Finnish group in 2012 was EUR 23 million.

 

For more details, please contact:
Juha Usva, CEO, Bright Finland Oy. Tel. +358 40 579 5207

 

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Contacts

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Jyrki Hytti

Business Development - Bright Finland Oy

ESPOO

+358 400 424 464

jyrki.hytti@brightfinland.fi

Olli-Pekka Kallio

Director, Customer Operations - Eastway Pro

ESPOO

+358 400 416 646

ollipekka.kallio@eastwaypro.fi

Aapo Lahti

Projects - Eastway Pro

ESPOO

+358 40 556 3403

aapo.lahti@eastway.fi

Pade Parkkonen

Sales - Eastway Pro

ESPOO

+358 400 962 962

pade.parkkonen@eastwaypro.fi